InterGlobal launches ‘passport to global protection’ campaign to expat financial advisers
22 Jun 2010
International private medical insurer InterGlobal has launched a major new marketing initiative aimed at brokers and financial advisers to promote the company’s international private medical insurance (PMI) plans. The marketing campaign will feature InterGlobal’s ‘passport to global protection’ – a pop-up passport featuring all of the company’s international PMI plans.
The campaign is intended both to promote InterGlobal’s range of plans for individuals and corporate groups and to reinforce intermediaries awareness of InterGlobal’s size, international reach and financial resources as an AM Best B++ rated insurer.
“The new marketing campaign is intended to drive the message home to intermediaries and to make them aware that we can deliver the service levels expected from a specialist provider, combined with the market influence that enables us to compete head on with the major insurers for the largest group schemes. InterGlobal has a tremendous portfolio of international health insurance plans, when combined with the 24/7 security service of red24 we believe the passport to global protection message is a very fitting statement.
We only provide international private medical insurance, so we can focus all of our attention on delivering the highest level of cover and service, without being distracted by the conflicting demands on the time and resources of other generalist insurers. We believe this gives us a real edge in the international PMI market.”
InterGlobal provide international PMI plans to individuals and corporate groups across the world as well as specialist plans for international students and school staff abroad.
The UltraCare range includes four plans, which provide cover ranging from in-patient medical treatment only, right through to a full refund for most in-and out-patient medical treatment.
All InterGlobal plans offer access to a 24/7 security advice service provided in partnership with global security specialist red24.
Notes for editors
About InterGlobal Insurance Company Limited:
UK headquartered InterGlobal, the international private medical insurance company with customers in over 160 countries, has 10 offices worldwide. It provides international health insurance for expatriates, frequent travellers and international business people all over the world and covers individuals, families as well as corporate and affinity groups.
The company, founded in 1998, is known for its innovation, flexibility and personal approach to service, has seen great success and growth in the highly competitive and growing private medical insurance market. It has been an FSA regulated insurance company since March 2007 with an initial AM Best B++ rating. The move from agency to insurer was part of an initiative with Alchemy Partners, the private equity firm, and InterGlobal management. It involved the acquisition of InterGlobal from its previous managers.
InterGlobal Insurance Company Limited is authorised and regulated by the Financial Services Authority.
For further information see the InterGlobal website: www.interglobalpmi.com
For press enquiries please contact:
Emma Lucas
Telephone: +44(0) 1252 745 950
Email: emma.lucas@interglobalpmi.com
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